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Product Placement in ‘sex’ Ads – Putting your product in a bikini?
Whether we like it or not, clothes are getting skimpier, more revealing, more risque. As a consequence commercials and advertisements have little to do in terms of implementing ‘sex’ into a particular...
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Is TV the next all in one package for product information, delivery and usage?
http://econsultancy.com/us/blog/61953-the-littles-vs-the-bigs-the-more-level-playing-field-of-mobile-apps#blog_comment_167403 This article blew my mind. Particularly in the end when the executive being...
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5 Reasons Why GIF Images Could Dominate Online Advertising
After reading several articles regrading the proliferation of video as a medium for information conveyance to end-users in the new year. I figured I would do a short spot on five reasons I believe, as...
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Krispy Kreme’s International Business Segment And What That Could Mean For...
Alright, so as most of you probably know already but for those of you under rocks, Krispy Kreme (KKD) announced on Jan. 19th the unveiling of its first Indian location which opened in Bangalore. This...
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The self-valuing implications of an “out of the box” group management approach
I have recently been interested in how techniques can be employed to engineer “out of the box” responses from groups and I stumbled across this blog post, “3 Ways to Think Outside the Box” and I...
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Potential for the application of Cassandra’s Paradox derivation in...
The other evening I was just watching the movie “12 Monkey’s” and one of the characters mentioned a psychological phenomenon known as the Cassandra’s Paradox. Being the naturally inquisitive person I...
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Are the Numbers We Get from Web Traffic Metrics Really Making Cents?
After reading an article on Econsultancys’ Blog, I got to thinking about how one would actually go about converting the traffic patterns of social media into an ROI or even some sort of other sort of...
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How an Economist Would…Determine Departmental Profitability within a Firm
For the purposes of this article in the series, I will be focusing on the relationship between my Grandfather (Economics) and I (Finance). Economists, so far as they are in the grandfather role, are...
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Apple banking on iWatch as its next megahit
Reblogged from Windsor Star: While chief executive officer Tim Cook has dropped hints that Apple Inc. is hard at work on a television to drive the next era of growth, the company's wristwatch-style...
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Groupon's next leader (savior?) will be an outsider, report says
Reblogged from VentureBeat: Groupon's board of directors is looking outside its current management for candidates that could assume the now vacant position of CEO, according to a Bloomberg report that...
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